【项目名称】:中国银行陕西省分行-中银大厦
【项目地址】:西安市新城广场东临
【项目规模】:2.52万平方米
【设计思考】:该方案以中国银行的金融业品牌为基础,以弘扬企业文化为主题,展现中国金融商界特色,借助现代声光电智能化高科技手段,以银行工作流程为主线,把中国银行建成业界一流、品味独具、具有浓厚中国银行文化特色的企业名片,以适应面向二十一世纪的企业文化需要。设计原则:注重专业性、学术性、历史性、艺术性、趣味性和普及性的统一,合理调度设计的空间语言,使整体设计赋予节奏,张弛有度。考虑中国银行金融的特殊属性,色调较为明快,采用简洁的造型手法和朴素的材料语言,突出实物和展板内容,通过关键节点的精心设计来营造中国银行的文化氛围,更加凸显空间的专业属性和视觉感受。
[project address]: Xi'an, China
[building area]: 25200 ㎡
[design thinking]: Based on the financial industry brand of Bank of China, with the theme of promoting corporate culture, the scheme shows the characteristics of China's financial and business circles. With the help of modern acousto-optic intelligent high-tech means and bank workflow as the main line, the scheme builds bank of China into a first-class business card with unique taste and strong cultural characteristics of Bank of China, In order to meet the needs of enterprise culture facing the 21st century. Design principles: pay attention to the unity of professionalism, academic, historical, artistic, interesting and popular, reasonably regulate the space language of design, and give rhythm to the overall design. Considering the special attributes of Bank of China finance, the color is more bright, using simple modeling techniques and simple material language, highlighting the physical and display board content, through the careful design of key nodes to create a cultural atmosphere of Bank of China, more highlighting the professional attributes and visual experience of the space.